A Great Product Nobody Hears About Is a Weak Business
Quality is only half the work. If the right people cannot find you, hear you or buy easily, you have a hobby with a rent bill.
Imagine a man in Indore who makes the best pickles in his lane. Neighbours swear by them. Yet his sales have not moved in three years, and he blames the market.
The market is not the problem. Very few
Earn Embers for what you read
Sign in, answer a few quick questions about this piece, and earn Embers you can spend in the app.
Comments
Sign up free, read the story and mark it finished to join the conversation.
Loading comments…